Facebook Marketing
Facebook Marketing
What is Facebook?
Facebook is the world’s largest social networking platform, where millions of users create free accounts, connect, and share content such as photos, videos, and articles daily. With its massive and growing user base, it offers unmatched opportunities for businesses to connect with their audiences.
For companies in Singapore and across Asia, Facebook marketing has become essential. Businesses can leverage it to build brand awareness, attract new customers, and strengthen engagement with existing ones. Partnering with a trusted facebook advertising agency ensures that campaigns are strategically designed and executed for maximum results.
Whether you are a startup looking to expand visibility or an established brand aiming to deepen customer relationships, Facebook remains a key part of any digital strategy. That’s why businesses often work with a facebook ads agency like RY Marketing Agency to ensure every campaign is optimized and aligned with broader goals.
Biggest Social Media Platform in the world
>4 million
users in SG
>2.79 billion
global users
“Nowadays we may do without a website,
but we can’t do without Facebook presence”
Quote from some professional marketeer
“Nowadays we may do without a website,
but we can’t do without Facebook presence”
Quote from some professional marketeer
How to do Facebook Marketing?
At RY Marketing Agency, we help our clients grow through two proven approaches to Facebook marketing: organic management and paid advertising campaigns. Each method offers unique advantages and challenges, depending on your business objectives.
Organic Management (Posting & Page)
PROS
PROS. It is free aside from the time and effort needed for posting and content creation. Posts are less likely to be rejected by Facebook and can be edited flexibly without approval delays.
CONS
CONS. Organic marketing faces saturation and high competition, limiting reach and visibility. Content generally only reaches users who already engage with your page, making it harder to scale.
PROS
Free (except posting and content creation effort)
Less likely to be rejected by FB
Flexible editing without Facebook review
CONS
Too saturated, too many competitions
Limited reach, less viewers
Only can reach users who has engagement with you
Organic Management (Posting & Page)
PROS
Free (except posting and content creation effort)
Less likely to be rejected by FB
Flexible editing without Facebook review
CONS
Too saturated, too many competitions
Limited reach, less viewers
Only can reach users who has engagement with you
PROS
Free (except posting and content creation effort)
Less likely to be rejected by FB
Flexible editing without Facebook review
CONS
Too saturated, too many competitions
Limited reach, less viewers
Only can reach users who has engagement with you
Paid Advertisement Campaign
Paid Advertisement Campaign
PROS
PROS. Paid ads allow greater reach and precise targeting, helping businesses connect with the right demographics based on age, location, gender, and interests. They also provide creative ad formats, and compared to other channels like Google or LinkedIn, Facebook can be a more cost-effective option.
CONS
CONS. Running ads comes with higher costs, especially for competitive industries. Facebook Ads Manager and Business Suite can be complex to learn.
Additionally, all ad campaigns are subject to Facebook’s approval process, which may take between one to three days.
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PROS
Higher reach, able to do precise targeting
More creative way for posting
Lower cost, cheaper Ad campaign option compare to Google or LinkedIn marketing
CONS
Higher costs
FB Ad Mgr or FB Business Suite not easy to learn
Subject to FB approval, 1-3 days
Paid Advertisement Campaign
PROS
Higher reach, able to do precise targeting
More creative way for posting
Lower cost, cheaper Ad campaign option compare to Google or LinkedIn marketing
CONS
Higher costs
FB Ad Mgr or FB Business Suite not easy to learn
Subject to FB approval, 1-3 days
PROS
Higher reach, able to do precise targeting
More creative way for posting
Lower cost, cheaper Ad campaign option compare to Google or LinkedIn marketing
CONS
Higher costs
FB Ad Mgr or FB Business Suite not easy to learn
Subject to FB approval, 1-3 days
Carousel Ads
Carousel Ads
Ads Campaign
Ads Campaign
Executing a campaign that delivers measurable results requires precise planning and execution. At RY Marketing Agency, we design Facebook ads that maximize return on investment by focusing on the right audience and ad placement.
Whether your goal is to promote products, drive website traffic, boost event attendance, or grow app downloads, we tailor strategies to fit your budget and objectives. Our team identifies the most effective demographics, behaviors, and interests to ensure your ads reach the people most likely to engage and convert.
Ads Campaign
Executing a marketing campaign that delivers precise and measurable results for your business is important. Whether your objective is to promote products, services, links, website, content, coupons, app, event attendance, etc, with a limited budget, you need to focus on targeting the right demographics (age, location, gender, interests, etc). It is our job to help you to do ideal placement to achieve maximum return on investment. Also, we provide weekly or monthly statistics insights reports, so you can always be in the loop.
RY Marketing Agency: Elevating Brands in Singapore Through Expert Facebook Strategies
In the digitally-driven landscape of today, connecting with your audience through the platforms they frequent most is crucial. At RY Marketing Agency, we understand the nuances of Facebook marketing, setting us apart as the go-to experts in Singapore.
Recognized Specialists in Singapore:
Our deep-rooted expertise in Facebook marketing has carved our reputation as one of Singapore’s leading agencies. Our tailored strategies ensure your brand resonates with the local audience.
Comprehensive Digital Solutions:
We’re more than just Facebook aficionados. Our wide-ranging digital solutions guarantee that your brand receives the online prominence and engagement it warrants.
Unparalleled Expertise:
Choosing RY Marketing Agency means opting for a seasoned team passionate about their work. We bring a blend of experience and innovation to every campaign.
Mastery in Facebook Ads:
With the right approach, paid advertising can revolutionize your brand’s reach. We have a proven record of designing ads that captivate and convert, ensuring maximum return on your investment.
At RY Marketing Agency, we foster relationships built on trust, results and a shared vision of success. Let’s embark on a digital growth journey, navigating the Facebook realm with finesse and expertise.